Leveraging the Privacy Office for Trust-Driven AI Innovation

Privaon’s Senior Data Protection Specialist Gail Maunula and Data Protection Specialist Ville Koljonen are hosting an AI-themed session at MyData Conference on Wednesday 24th September. Join the conference and come to meet us. Read more about the topic of the session below. Tickets to the MyData event are sold here.

In an era of ubiquitous AI, the distinction between ‘personalized’ and ‘truly personal’ is paramount. While personalized AI optimizes experiences for corporate gain, truly personal AI empowers individuals, prioritizing their privacy and best interests. This is where the Data Protection Officer (DPO) and robust privacy functions become not just compliance necessities, but strategic differentiators. Attendees will learn how to navigate this critical shift.

Our approach redefines AI interaction. By embedding DPOs and privacy teams at the core of AI development, we ensure ‘privacy by design’ isn’t an afterthought, but the foundation. This means AI systems are built with data minimization, purpose limitation, and user control as inherent features. The DPO acts as a guardian, overseeing ethical AI development, conducting rigorous risk assessments, and ensuring compliance with evolving data protection frameworks. This proactive integration elevates privacy from a mere regulatory obligation to a cornerstone for upholding fundamental human rights in the digital age.

Imagine an AI that genuinely understands and serves each individual, respecting their digital autonomy. This isn’t just about tailoring recommendations; it’s about fostering trust, building deeper relationships, and creating an AI experience that truly values the individual. By leveraging the DPO and privacy office, we can deliver AI that is not only intelligent but also inherently ethical, secure, and truly personal. Our session will equip you with actionable strategies to implement this transformative business approach, driving both innovation and trust. This is the future of responsible AI, and it’s a future we can build together.